Who Are We? We Are Caribbean Travel Bloggers
My name is Ryan (aka RumShopRyan), my wife (Castaway Crystal) have run one of the most popular Caribbean travel blogs on the internet since 2009. Yes, we have a large audience, but it’s all about helping them connect with partners like you that can give them an amazing experience they’ll remember and tell their friends about.
I, Ryan, have been in marketing and advertising since 2001. Totally just aged myself there! I’ve helped dozens of businesses through the years grow, get more customers and improve their brand. But being both the marketer and the influencer puts me in a unique position to see things from both the business point of view, and the influencer’s perspective. If you have any questions about any marketing at all, I’d be happy to help.
Crystal is a fantastic photographer, witty writer, social media whiz and a licensed massage therapist. She’s the best! Together we inspire people to travel to the Caribbean and show them the best places to stay, best places to eat, and best things to do.
Who We Have Worked With
We are humbled to have worked with dozens of businesses both big and small.
Hotels & Resorts | Boards of Tourism | Charter Boats | Restaurants | Rum Companies | Real Estate | Private Villas
The Power of Digital Influence
In a time when adblock usage is soaring and consumer trust in advertising is at an all-time low, influencer marketing is the best way to make sure your messages are seen, heard, and remembered.
Influencer Marketing STATS
- Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
- 74% of people turn to social networks for guidance on purchase decisions. (Ogilvy Cannes, 2014)
- 49% of people say they rely on recommendations from influencers when making purchase decisions. (Twitter and Annalect, 2016)
- 40% of people say they’ve purchased an item online after seeing it used by an influencer on Instagram, Twitter, Vine, or YouTube (Twitter and Annalect, 2016)
- Only 14% of people can recall the last time they saw an ad and identify the offer it was promoting. (Infolinks, 2013)
- Twitter users report a 5.2X increase in purchase intent when exposed to promotional content from influencers. (Twitter and Annalect, 2016)
- 96% of people believe that the advertising industry does not act with integrity—69% of these people attribute their mistrust to the advertisers’ desire to sell more effectively. (IPSOS, 2015)
- 73% of marketers say that they have allocated budget for influencer marketing. (Forrester, 2015)
- 71% of marketers believe that ongoing ambassadorships or influencer programs are the most effective form of influencer marketing. (TapInfluence & Altimeter, June 2016)